Loyalty programmes

Ignition Advice is a world leading digital engagement and customer guidance solutions expert, delivering solutions to businesses with large member databases and customer loyalty programmes.

Ignition Advice technology allows you to create both own label digital financial advice journeys for your customers to create a new business revenue stream and to create customer guidance journeys to increase the scale, efficiency of your current and planned user experiences.

Expanding your loyalty business

Large scale membership and customer loyalty programmes including retail, travel and ticketing sales enterprise are able to significantly expand their revenue with Ignition Advice multi-language and multi-currency technology solutions.

We help you to increase engagement and redemption, improving customer stickiness and value experience. As the open banking initiatives comes into effect globally, providing digital advice solutions to through your trusted brand to your database uniquely positions you at the heart of your customers’ financial life.

“Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves.”

Steve Jobs

Key challenges in financial services

Cross selling to the loyalty reward member

Who: An international airline

Situation: A trusted, global premium brand with more than 11 million frequent flyer members, low loyalty point redemptions on financial products a common problem amongst loyalty program providers.

Impact: Our client was experiencing decreasing financial product sales and wasn’t utilising the data to engage via a new product offering

Resolution: Ignition’s professional services team developed value accretive, engaging member propositions through a deep understanding of their members’ data with propositions such as Credit Card, Health & Income Protection Insurance product offerings, which in turn rewards and tracks their goal based healthy behaviour.